If you’re like most people, December was a month of over-eating and over-drinking. But beginning January, we have a challenge for you that might just make you a better version of yourself… if you have what it takes.
The Hill Street Challenge is simple: you decide that for 30-days, from January 2nd until January 31st, you’re going to replace your alcoholic drinks with Hill Street’s award-winning alcohol-free beverages. Why would you do that? Because alcohol is full of calories, contra-indicative to a slew of medications, helps you make bad decisions, and is considered a carcinogen. (Sceptical about that last one? Type “alcohol carcinogen” into Google and see what comes up.)
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If you need any more reasons, we’ve put together five humorous videos to illustrate the benefits of going alcohol-free. You can find them at HillStreetChallenge.com and we hope you’ll enjoy them enough to share them with your friends.
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And if all of that isn’t enough to convince you to take the Hill Street Challenge, we have one more reason: you can help one of our charity partners earn a cheque for $10,000!
For that, you just need to get your thumbs working and post, tweet, retweet, like, and share on Facebook, Twitter, and Instagram using the #HillStreetChallenge hashtag AND the hashtag of one of Hill Street’s charity partners: either #DryforArthritis for the Arthritis Society of Canada or #PCC for Prostate Cancer Canada. Whichever charity earns the most engagement between January 2nd and January 31st will get a cheque for $10,000…Cheers to that!
With Hill Street Beverages, giving up alcohol doesn’t have to mean giving up socializing with your friends over a drink. Hill Street alcohol-free beverages have zero percent of the alcohol and one hundred percent of the taste. If you like a nice, light Pilsner, our Designated Draft is sure to hit the spot. Are you more of a craft beer drinking? Try our Hill Street Craft Brewed Lager, the alcohol-free beer that’s surprising beer enthusiasts everywhere by how great it tastes. Do you prefer to enjoy a glass of wine? Our Vin(Zero) and Vintense wines are perfect for every occasion. So take the Hill Street Challenge, and cheers to a better you!
Hill Street products — Hill Street Craft Brewed Lager, Designated Draft, and Vin(Zero) wines — are available at Loblaws, Sobeys, Shoppers Drug Mart, and other fine independent grocery retailers across Canada; look in the beverage aisle of your grocery store. Or shop online at hillstreetbeverages.com and have them delivered to your door.